Articles on PR for People

Telling the stories of the pandemic

In the coming year, we expect many new small businesses to come out of the gate. And we will be here, cheering them on. We are committed to telling the stories of small businesses who are pressing on in the face of great adversity.


“Come what may, all bad fortune is to be conquered by endurance.” –Virgil

I've been reading more about the sacrifices that Americans made without much hesitation during World War II. Many of those sacrifices can be traced to President Roosevelt’s powerful fireside chats (1933-1944), for which families gathered around a radio to listen.


Take Comfort

Take comfort in the small things that sustain us....

 


“Okay, Karen”

Karen is not new. I have been dealing with Karen working with the public since as long as I can remember. My first Karen I can recall was when I was just 15 years old...


We Need to Have a Demagogue Detector

To avoid future threats to our democracy, we should develop something like an earthquake early warning system.  Donald Trump could serve as our model. We have seen this movie several times before.   If we can learn to pick up the plotline from seeing the previews, maybe we can avoid having to watch this movie unfold again. Once upon a time, we were taught to be wary of snake oil salesmen, traveling medicine men, card sharks, and other charlatans.  We need to revive the lost art of distrust.


Home Maintenance to Prep for Winter

Are you ready for the incoming colder months? Want to make sure your home is too? Here are five steps to take ahead of the winter months.


A Tale of Snow and Fire

Manny Frishberg writes about the community in Allenspark, Colorado (population 528) who rallied together to help one another in the latest round of devastating wildfires. Located in Boulder County, Allenspark is surrounded by the Roosevelt National Forest and Rocky Mountain National Park. 


Hidden costs of grants, loans, and other funding

Getting approved for a grant or a loan is an exciting opportunity for your business. But before you accept the offer, it’s important to be mindful of some of the hidden costs that may hide beneath the surface. 


Assembling a comfort kit: tools and connections

We still have more than a month to go before we’re done with this year that has hurled everything but the kitchen sink at us. The stressors have been nonstop.  To borrow from a popular children’s picture book title, this has been a terrible, horrible, no good, very bad year.  


NOTES FROM THE WORKING-CLASS: Alicat Bookshop Blues

Patricia Vaccarino writes about the legendary Alicat Bookshop in Yonkers, New York.