Are women entrepreneurs different from their male counterparts? Do women need a different blueprint to achieve success in business? These critical business concepts and more are set forth in Kathy McShane’s newly released book The Survivor’s Guide for Female Entrepreneurs.
Kathy McShane, widely considered to be an Expert on Female Entrepreneurship, shares her secrets to success in The Survivor’s Guide for Female Entrepreneurs. Kathy McShane, who is the founder is the Founder and CEO of the successful New Canaan, Connecticut-based Ladies Launch Club, Ms.McShane has worked with women business owners for many years.
Since 2005, her Launch Club has been able to make entrepreneurship available to all women by providing the exposure and connections they need to develop strategic relationships. Though the years, the organization has offered a range of workshops for women who want to grow their businesses and companies that want to help their female employees be more entrepreneurial and more productive. Now Ms. McShane has taken her tried and true tactics and presented them in an easily readable and well organized book, a must-have “bible” for any woman running a business or contemplating starting a new business.
Ms. McShane states, “Ladies Launch Club is committed to offering information, resources and workshops that help women launch or grow their businesses. The book is a natural extension of the services I provide to women, and was created to help them avoid some of the traps encountered by other female entrepreneurs.”
The Survivor’s Guide is practical as well as motivational, and includes a section on the mechanics of starting a business. Marcia Clark, author of the Rachel Knight series of novels and former prosecutor for the OJ Simpson case, raves, “I loved the book! It's a compendium of great advice – not just for women entrepreneurs but for all women. No matter what your goals are, personal or professional, this book will help you achieve them.”
Carol Cottrill, author and Certified Nutrition Consultant, adds, “I couldn’t put the book down. I read some sections to my husband who is an executive with a large company. He felt it was an excellent resource for men who manage women. It provides tremendous insight and can make men better managers.”
The Survivor’s Guide for Female Entrepreneurs is available on Amazon and on McShane’s website For more information about Kathy McShane, please see her press kit.