Promotion and Perseverance.​

Latest Posts in Promotion and Perseverance.​

The Five P’s of Publicity for Your Good Works

If you want get the word out about your good works, there are a number of tactics you can implement that are time-efficient and won’t break the bank. To run an effective PR campaign, you need to create a strategy that encompasses the five P’s: Positioning, Platform, People, Promotion and Perseverance.

Positioning. You need to precisely identify what’s unique about your good works....