Articles on PR for People

David Brooks takes the reader on a journey to the past, to a time when self-sacrifice conjoined with self-effacement created a moral ethos that was the de facto standard for the American culture. He homes-in on the principles of rendering good service, of doing what is good for the community, and paying homage to the greater good. 

Reno, Nevada has the dubious distinction of being identified as the fastest-warming city in the country due to greenhouse gas emissions, and in recent years Hendrickson’s young patients are increasingly suffering from the effects of wildfire smoke, heat exhaustion, asthma, and even dangerous new virus outbreaks.

UNITED OR DIE: “A Prescription for Our Global Superorganism” is the final essay in a six-part series by Dr. Peter Corning. He argues that we are on a road to collective self-destruction unless we make a radical course change.

The blue-skied Seattle day is warm for February 8th. I walk across the freeway overpass on Madison Avenue and turn right onto 6th Avenue. A man is huddled on the steps leading up to the Plymouth Congregational Church. The building is the color of a white palace. The man is young, black, lean, but he takes up the entire landing at the bottom of the steps; his battered blue backpack is large and looks heavy. He is crying, sobbing into a blinding-white concrete buttress.